NOT FOR SALE

NOT FOR SALE

WHEN
14 – 23 January 2022
VENUE
Digital billboard at Fortune Centre and Kinex Mall
ADMISSION
Free Admission
WEBSITE
http://notforsale.sg

NOT FOR SALE

NOT FOR SALE is an artwork commission that invites three artists – Debbie Ding, Chong Yan Chuah and Yeyoon Avis Ann – to create new site-specific speculative video works that co-opt the language of advertising in order to interrogate our entrenchment within a state of advanced capitalism exacerbated by digital technology.

Advertisements can be read as cultural artefacts as they both mould and mirror a society’s desires and ideals, hopes and fears. Unlocking this potential, the artists interrogate the current state of affairs, to pave the way forward for alternative futures.

Utilising the language and format of traditional advertising, these videos will play on a five-storey digital billboard outside Fortune Centre and a new billboard at Kinex Mall during Singapore Art Week 2022. An accompanying website for the project presents supporting material, such as artist conversations and curatorial texts.

NOT FOR SALE is curated by Kristine Tan and Gillian Daniel and generously supported by the National Arts Council and Falcon Media. 

Debbie Ding, You press the button 2022, digital video. Courtesy of the artist.
Singapore Art Museum Hoarding along 8 Queen Street
23 August 2021 – 6 February 2022
The mural makes a bold declaration that conveys the artist’s hopes for what the museum of the future may bring, featuring vibrant motifs that symbolise a diverse range of communities in Singapore.